The Head of Market Development is responsible for driving LOOP’s strategic growth across Africa through the identification, planning, and execution of new market and product expansion initiatives. Reporting to the Chief Strategy Officer, the role leads a dedicated Market Launch Team and collaborates cross-functionally to bring LOOP’s fintech offerings to new geographies.
The Head of Market Development will be accountable for conducting market assessments, aligning on regulatory readiness, shaping localization strategies, and developing strong public and private sector partnerships that enable rapid and sustainable growth. The successful candidate will combine strategic acumen with operational execution, and act as the orchestrator of market readiness across product, legal, compliance, distribution, and customer support. The role holder will develop business cases and implement expansion initiatives that align with the company’s long-term vision, ensuring sustainable growth and competitive positioning.
This senior position plays a crucial role in ensuring that growth objectives match the company’s strategic direction, leading initiatives from ideation through execution to maximize market penetration, customer acquisition, and partner engagement across all key markets. It is central to LOOP’s ambition of becoming a leading pan-African fintech platform, enabling financial inclusion and innovation at scale through direct and partner-led market pathways.
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